Digital product management is essential in today's fast-paced, tech-driven world. It ensures that products not only meet user needs but also align with business goals, driving growth and enhancing customer experiences. By overseeing the entire product lifecycle, digital product managers create a strategic roadmap, collaborate across teams, and use data-driven decisions to optimize outcomes. In this article, we explore the key roles, processes, and skills required to succeed in digital product management, helping businesses stay competitive and responsive to market demands.