At the 2026 Facilitation Lab Summit, Brian Buck invited facilitators to ask a question most technique-focused training skips entirely: who are you becoming in this work, and why does it matter? Drawing on a three-part fire model built around ember, kindle, and illuminate, Brian offered a practical framework for shifting from a facilitator who brings the fire to one who ignites it in others. Through a paired exercise in illuminating presence, participants experienced firsthand how asking different questions and offering different kinds of attention can unlock belonging, collective intelligence, and breakthroughs that no agenda alone can produce. A powerful session for any facilitator ready to make presence their most important tool.